terça-feira, 29 de junho de 2010
As 44 melhores propagandas de preservativos do mundo
44 Best Condom Ads Ever Created
We already had a look at the 33 sexiest ads before, but this time, it’s time solely for condom advertising!
It is probably the most overdone type of advertising, which already p*sses everyone off in the advertising world. So, if you’re applying for a job here – never ever put a condom ad in your book. Creative directors hate those!
However, that doesn’t mean that there haven’t been made some truly creative works here. It’s the other way round – there are lots of great condom ads! So, without further ado, let’s jump to the 44 Best Condom Ads Ever Created.
P.S.: Please note that some of the ads might be student works never officially published. Also, if you don’t agree with the title, and think we’ve missed some good ads – share it with us!
“Girls, protect yourself. Demand your partner to wear a condom.”
Advertising Agency: Ogilvy, PortugalCreative Director | Copywriter: Edson Athayde
“Except for AIDS, nothing has changed. Use a condom.”
Advertising Agency: Loducca, São Paulo, Brazil | Creative Director: Guga Ketzer
Advertising Agency: Young & Rubicam, Buenos Aires, Argentina
“Diagnosis: Life or death depends on only 0.003mm of latex. Note: Yearly 3 million humans die world-wide because of the consequences of AIDS. Treatment: Get informed. Finding out can protect against infection.”
Advertising Agency: Jung von Matt, Germany
“Give longer. Take longer. – Lovemachine condoms. For a longer erection. By Beate Uhse.”
Advertising Agency: Jung von Matt/Alster, Hamburg, Germany
“Don’t be stupid. Protect yourself. Condomshop.ch”
Agency: Advico Young & Rubicam, Switzerland | Creative Directors: Urs Schrepfer, Daniel Comte
Advertising Agency: RPM Radar, Istanbul, Turkey
Advertising Agency: Ogilvy RedCard, Singapore | Creative Director: Paul Anderson
Agency: Leo Burnett, Singapore
“Whatever you do, use a condom.”
Advertising Agency: Percept Holdings’ AMO Communications, India
Advertising Agency: ZR42128 AD, Shanghai, China | Creative: Richie Zhao
Advertising Agency: DRAFTFCB KOBZA, Vienna, Austria | Creative Director: Patrik Partl
Advertising Agency: CLM BBDO, France
Agency: DDB Group, Belgium; AD: Sebastian Piacentini | Copy: Michel Simos
“Protect yourself.” Agency: Clemenger BBDO, Sydney | Creative Director: Danny Searle
According to Chinese condom brand makers Elasun, archery, swimming, cycling, basketball and rings have been voted safest of all Olympic disciplines of Beijing.
(The image has been censored)
These are the slides from a powerpoint presentation distributed virally through emails.
Art Director: Moe Awsem
Advertising Agency: Espiral DP, Guayaquil, Ecuado
Advertising Agency: Cream, Athens, Greece | Illustrator: fivebluewishes.gr
Advertising Agency: TBWA\PARIS, France
Advertising Agency: 007, Cairo, Egypt | Creative Director / Art Director / Illustrator: Mohamed Abbas